SEO and Online Marketing

How to Use Article Marketing to Boost SEO Rankings

People who are into Internet Marketing are into article marketing. What is it and why is it important? What should be the right way to do it? I will be answering those questions for you in this article.

Understanding the process

Article marketing is the process of submitting articles to an article directory to generate traffic to a website and in the process boost search engine ranking. Of course, there are several factors which are important and needed to get picked up by the major search engines (Google, Yahoo, MSN, Bing), this will bring some traffic but, the way to boost SEO is by concentrating on one or two of these factors. Writing good content is important, the content needs to be unique, of good quality and grammatically correct. It is a fact that this will boost the SEO ranks.

Once you have chosen the corresponding article directory and found a good article directory to work with, it is time to have the articles ready and ready for publishing. You should create a resource box or author bio that is very similar to your article with just a little variation. This is important because internet users make use of directories of good quality articles because they want to know more about the author. Because of this, if the resource box in the article bios is located above the article itself, it is much more attractive for the readers to read about it.

Submitting the articles

Submitting the articles is the next important part of the process, and once you have done this, you need to submit the article link to the major search engines. This is pretty much self-explanatory since webmasters usually do the manual submission of articles, and they have access to the article directory for faster submission. However, manual submission is a very long process that can take some time which is filled with speed.

Moving forward, there are a few things to keep in mind when it comes to article marketing. You need to be consistent with your article marketing if one article is published once or twice, you will get the results but, if 5 or more articles are published, the traffic will be down, but a quick article marketing will boost up the SEO ranks. Submission of a couple of articles every day will boost up the SEO ranks to bring traffic to your site.

Overall, article marketing is a very great strategy that is given a lot of possibilities.

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